Marketing Intelligence transforms data, SEO, AEO and GEO into a decision-making system that reduces uncertainty, eliminates waste and drives growth in the age of artificial intelligence. It’s not about doing more marketing—it’s about making better decisions through data, market signals and generative visibility.
OpenAI has launched Instant Checkout in ChatGPT, turning it into a true digital personal shopper. In the US, users can already purchase from Etsy, and soon over one million Shopify merchants will integrate. Powered by the open-source Agentic Commerce Protocol developed with Stripe, it enables secure in-chat purchases. For brands, it’s a direct channel to millions of people; for consumers, a seamless, frictionless shopping experience. Global expansion, including Europe, is expected by the end of the year 2025.
