artificial intelligence

Instant Checkout and Agentic Commerce with Shopify

l'intelligenza artificiale che sta cambiando le nostre abitudini e la nostra vita

OpenAI has launched Instant Checkout in ChatGPT, turning it into a true digital personal shopper. In the US, users can already purchase from Etsy, and soon over one million Shopify merchants will integrate. Powered by the open-source Agentic Commerce Protocol developed with Stripe, it enables secure in-chat purchases. For brands, it’s a direct channel to millions of people; for consumers, a seamless, frictionless shopping experience. Global expansion, including Europe, is expected by the end of the year 2025.