Digital MarketingAudit
We aim high, no matter the starting digital position.
Know the digital market and where you position yourself.
The Digital Marketing Audit is a 360° analysis of a company’s digital activities or its brand, aimed at providing an overview of its online positioning.
Starting from the website and its organic positioning, we put all digital marketing activities under a magnifying glass to have a complete vision of their effectiveness and lay the foundations for evolutionary choices.
A tool in the hands of our customers.
When we approach a company, we always ask ourselves the same question: where is its digital presence in relation to the goals it sets?
We start with the company’s objectives to begin our audit: business objectives, marketing objectives, buyer personas, and the target audience to reach.
With the audit, we outline what the company implements for each area of analysis, following a checklist of elements to investigate to create a final output that outlines the project’s strengths and pain points.
Our analysis starts from these macro areas:
- Website
- Organic positioning
- Social channels
- Digital Ads activities
- E-mail marketing and marketing automation
