{"id":2096,"date":"2023-11-13T10:03:02","date_gmt":"2023-11-13T09:03:02","guid":{"rendered":"https:\/\/www.htt.it\/?post_type=servizio&#038;p=2096"},"modified":"2026-02-21T13:11:16","modified_gmt":"2026-02-21T12:11:16","slug":"ui-ux-design","status":"publish","type":"servizio","link":"https:\/\/www.htt.it\/en\/services\/ui-ux-design\/","title":{"rendered":"UI\/UX Design"},"content":{"rendered":"<!-- AGGIUNGERE CLASSE .icoinline al blocco da avanzate gutemberg editor per avere le icone affiancate al testo -->\n<!-- SECTION -->\n<section  class=\" whitesection htt-wrap-linea-separazione\" style=\"\">\n    <div class=\"htt-container\">\n    <div class=\"htt-linea-separazione\"><\/div>\n    <\/div>\n<\/section>\n\n\n\n\n\n\n\n<div class=\" whitesection\" style=\"\">\n    <div class=\"htt-container \">\n    <div class=\"htt-generic-text\">\n        <div class=\" htt-grid htt-grid--2  htt-grid--colgap-40\">\n            <div class=\"htt-generic-text--col\">\n                <h3>Comprehend<\/h3>\n            <\/div>\n            <div class=\"htt-generic-text--col\">\n                <h4><\/h4>\n                <p><p><strong>Asking the right questions before formulating answers based on hypotheses.<\/strong><\/p>\n<p>We assist you in understanding your objectives, facilitating the decision-making process so that design choices are sustainable, with a defined purpose and in line with your business goals.<\/p>\n<p>We seek to understand your users and their behavior by analyzing the available data. If necessary, we rely on trusted consultants and partners specializing in User Research for field interviews or specific ethnographic research to obtain concrete design insights.<\/p>\n<p>We compare competition and industry standards to gain in-depth knowledge of competitors, identifying strengths, weaknesses, and relevant features.<\/p>\n<p>What we can do:<\/p>\n<ul>\n<li>Data analysis and dashboards<\/li>\n<li>Surveys and questionnaires<\/li>\n<li>UX Benchmarking against competitors<\/li>\n<li>Interviews with stakeholders and users<\/li>\n<\/ul>\n<\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"block-twoimages whitesection\" style=\"\">\n    <div class=\"htt-container\">\n        <div class=\"htt-grid htt-grid--2 htt-grid--colgap-40 pt-20 pb-20\">\n            <div class=\"htt-generic-text--img\">\n                                    <figure>\n                        <img decoding=\"async\" src=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/ux_ui_2.webp\" alt=\"Immagine di un ragazzo al computer\" class=\"fadeIn\">\n                    <\/figure>\n                            <\/div>\n            <div class=\"htt-generic-text--img\">\n                                    <figure>\n                        <img decoding=\"async\" src=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/ux_ui_3.webp\" alt=\"immagine di un ragazzo che lavora in ufficio al computer\" class=\"fadeIn\">\n                    <\/figure>\n                            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<!-- AGGIUNGERE CLASSE .icoinline al blocco da avanzate gutemberg editor per avere le icone affiancate al testo -->\n<!-- SECTION -->\n<section  class=\" whitesection htt-wrap-linea-separazione\" style=\"\">\n    <div class=\"htt-container\">\n    <div class=\"htt-linea-separazione\"><\/div>\n    <\/div>\n<\/section>\n\n\n\n\n\n\n\n<div class=\" whitesection\" style=\"\">\n    <div class=\"htt-container \">\n    <div class=\"htt-generic-text\">\n        <div class=\" htt-grid htt-grid--2  htt-grid--colgap-40\">\n            <div class=\"htt-generic-text--col\">\n                <h3>Devise solutions<\/h3>\n            <\/div>\n            <div class=\"htt-generic-text--col\">\n                <h4><\/h4>\n                <p><h4><strong>We design together the content architecture and create prototypes of solutions to be tested.<\/strong><\/h4>\n<p>We visually represent the hierarchical structure and navigation, analyze how the contents come together, define how they will be organized in sections, and how users can easily find them.<\/p>\n<p>We create wireframes, focusing on the distribution of elements and spaces, the hierarchy of contents, and the available functions, making content design more effective as well.<\/p>\n<p>We design interactive prototypes for mobile and desktop flows and primary tasks. We define the style of interactive elements that characterize the interface, ensuring visual consistency and alignment with your brand identity.<\/p>\n<p>What we can do:<\/p>\n<ul>\n<li>Co-design of information architecture<\/li>\n<li>Low-fidelity wireframes and prototypes<\/li>\n<li>Interactive mockups<\/li>\n<li>Usability tests to validate interfaces with real users<\/li>\n<\/ul>\n<\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n    <\/div>\n<\/div>\n\n<!-- AGGIUNGERE CLASSE .icoinline al blocco da avanzate gutemberg editor per avere le icone affiancate al testo -->\n<!-- SECTION -->\n<section  class=\" whitesection htt-wrap-linea-separazione\" style=\"\">\n    <div class=\"htt-container\">\n    <div class=\"htt-linea-separazione\"><\/div>\n    <\/div>\n<\/section>\n\n\n\n\n\n\n\n<div class=\" whitesection\" style=\"\">\n    <div class=\"htt-container \">\n    <div class=\"htt-generic-text\">\n        <div class=\" htt-grid htt-grid--2  htt-grid--colgap-40\">\n            <div class=\"htt-generic-text--col\">\n                <h3>Define<\/h3>\n            <\/div>\n            <div class=\"htt-generic-text--col\">\n                <h4><\/h4>\n                <p><h4><strong>We design your Personas and journeys based on the gathered information.<\/strong><\/h4>\n<p>We analyze how the personas interact with your touchpoints and your digital ecosystem to ensure an optimal brand experience.<\/p>\n<p>This will allow us to empathize, contextualize, and understand possible behaviors and opportunities, helping us make informed design choices.<\/p>\n<p>What we can do:<\/p>\n<ul>\n<li>Data-driven design of Personas<\/li>\n<li>Journey design<\/li>\n<li>Task and key action analysis<\/li>\n<li>Usability expert review<br \/>\nIdentification of pain points<\/li>\n<\/ul>\n<\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"block-twoimages whitesection\" style=\"\">\n    <div class=\"htt-container\">\n        <div class=\"htt-grid htt-grid--2 htt-grid--colgap-40 pt-20 pb-20\">\n            <div class=\"htt-generic-text--img\">\n                                    <figure>\n                        <img decoding=\"async\" src=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/ux_ui_4.webp\" alt=\"immagine di due colleghe che conversano durante una pausa in ufficio\" class=\"fadeIn\">\n                    <\/figure>\n                            <\/div>\n            <div class=\"htt-generic-text--img\">\n                                    <figure>\n                        <img decoding=\"async\" src=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/ux_ui_5.webp\" alt=\"immagine di due ragazzi in ufficio\" class=\"fadeIn\">\n                    <\/figure>\n                            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<!-- AGGIUNGERE CLASSE .icoinline al blocco da avanzate gutemberg editor per avere le icone affiancate al testo -->\n<!-- SECTION -->\n<section  class=\" darksection\" style=\"\">\n    <div class=\"htt-container\">\n    <div class=\"metodo_servizio\">\n        <!-- TITLE SECTION -->\n        <div class=\"htt-section-line-title\">\n            <h4 class=\"font-mono\">Method<\/h4>\n        <\/div>\n        <div class=\"metodo_servizio--title\">\n        <h3>The digital interface of your product is the environment where users or potential customers interact with your brand.\n<\/h3>\n        <\/div>\n        <div class=\"htt-grid htt-grid--2 htt-grid--colgap-60\">\n            <div class=\"metodo_servizio--sx\">\n\n                                                <figure>\n                        <img decoding=\"async\" src=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/ux_ui_6.webp\" alt=\"immagine decorativa\" class=\"fadeIn\">\n                    <\/figure>\n                \n\n            <\/div>\n            <div class=\"metodo_servizio--dx\">\n                                    <div class=\"metodo_servizio--testo\">\n                    <p>Among the various components that make up the user experience, the most important one is the User Interface (UI) because it is essential for the user to feel comfortable and understand the various functions of the interface without ambiguity.<\/p>\n                    <\/div>\n                                \n                                            <div class=\"metodo_servizio--item-list\">\n                                <div class=\"metodo_servizio--ico\" style=\"background-image:url('https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/identity.svg')\"><\/div>\n                                <div class=\"metodo_servizio--domanda\"><p>Does your brand already have an identity?<\/p>\n<\/div>\n                                <div class=\"metodo_servizio--risposta\"><p>We will work in continuity with your brand identity, expanding the visual language and ensuring consistency with your brand experience.<\/p>\n<\/div>\n                            <\/div>\n                                                    <div class=\"metodo_servizio--item-list\">\n                                <div class=\"metodo_servizio--ico\" style=\"background-image:url('https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/no_identity.svg')\"><\/div>\n                                <div class=\"metodo_servizio--domanda\"><p>Does your brand not have a defined digital identity?<\/p>\n<\/div>\n                                <div class=\"metodo_servizio--risposta\"><p>We design the style, the look &amp; feel, the visuals and the organization of the visual elements.<br \/>\nTypography, images, symbols and colors must convey the correct message to users, facilitate content scanning and ensure visual consistency between the various page layouts.<br \/>\nWe produce guidelines on visual design, UI Kit and Design System to guarantee the possibility of integrating new features and new elements even in the long term.<br \/>\nWe can support you in creating visual assets linked to special initiatives, promotions, newsletters, landing, digital advertising and social editorial plans.<\/p>\n<\/div>\n                            <\/div>\n                        \n            <\/div>\n        <\/div>\n    <\/div>\n    <\/div>\n<\/section>\n\n\n\n\n\n<!-- AGGIUNGERE CLASSE .icoinline al blocco da avanzate gutemberg editor per avere le icone affiancate al testo -->\n<!-- SECTION -->\n<section  class=\" whitesection htt-wrap-linea-separazione\" style=\"\">\n    <div class=\"htt-container\">\n    <div class=\"htt-linea-separazione\"><\/div>\n    <\/div>\n<\/section>\n\n\n\n\n\n\n<!-- SECTION -->\n<section  class=\" whitesection \" style=\"\">\n    <div class=\"doppiacolcard\">\n    <div class=\"htt-container\">\n        <div class=\"htt-grid htt-grid--2 htt-grid--colgap-60\">\n                                            <div class=\"doppiacolcard--item\">\n                                <div class=\"doppiacolcard--img\">\n                                                                    <figure>\n                                        <img decoding=\"async\" src=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/ux_ui_8.webp\" alt=\"immagine di una ragazza che digita sulla tastiera di un portatile\" class=\"fadeIn\">\n                                    <\/figure>\n                                    \n                                <\/div>\n                                <div class=\"doppiacolcard--argomento\">UX copywriting and microcopy<\/div>\n                                <div class=\"doppiacolcard--titolo\"><p>UX copywriting and microcopy: why words are important.<\/p>\n<\/div>\n                                <div class=\"doppiacolcard--testo\"><p>At HT&amp;T Consulting, ux writing participates in the design process from the beginning. We believe that words, microcopies and calls to action are key elements of the interface and fundamental for understanding the interactions that your user must carry out.<\/p>\n<p>Microcopies help us simplify, clarify and accompany the user during navigation. Thanks to ux writing we can give voice to your brand, convey your values and help strengthen the bond between your product and those who use it.<\/p>\n<\/div>\n                            <\/div>\n                                                    <div class=\"doppiacolcard--item\">\n                                <div class=\"doppiacolcard--img\">\n                                                                    <figure>\n                                        <img decoding=\"async\" src=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/ux_ui_7-1.webp\" alt=\"Progettare accessibile\" class=\"fadeIn\">\n                                    <\/figure>\n                                    \n                                <\/div>\n                                <div class=\"doppiacolcard--argomento\">ACCESSIBILITY<\/div>\n                                <div class=\"doppiacolcard--titolo\"><p>Accessible design: a benefit for everyone.<\/p>\n<\/div>\n                                <div class=\"doppiacolcard--testo\"><p>We are aware that designing and developing accessible products from the first prototypes is a priority that brings tangible benefits for all people and therefore a valuable opportunity for your business.<\/p>\n<p>Accessibility, in addition to guaranteeing an equivalent user experience for everyone, brings great advantages in terms of usability (a product thought to be accessible is &#8220;by nature&#8221; usable), improves indexing and allows page performance to be optimised.<\/p>\n<\/div>\n                            <\/div>\n                                <\/div>\n    <\/div>\n    <\/div>\n<\/section>\n\n\n\n\n\n<!-- AGGIUNGERE CLASSE .icoinline al blocco da avanzate gutemberg editor per avere le icone affiancate al testo -->\n<!-- SECTION -->\n<section  class=\" darksection\" style=\"\">\n    <div class=\"htt-container\">\n    <div class=\"metodo_servizio\">\n        <!-- TITLE SECTION -->\n        <div class=\"htt-section-line-title\">\n            <h4 class=\"font-mono\">UX and ARTIFICIAL INTELLIGENCE<\/h4>\n        <\/div>\n        <div class=\"metodo_servizio--title\">\n        <h3>We&#8217;re not looking for the magic prompt,\nwe look for the right interaction.\n<\/h3>\n        <\/div>\n        <div class=\"htt-grid htt-grid--2 htt-grid--colgap-60\">\n            <div class=\"metodo_servizio--sx\">\n\n                                                <figure>\n                        <img decoding=\"async\" src=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/ux_ui_9.webp\" alt=\"UI\/UX Design\" class=\"fadeIn\">\n                    <\/figure>\n                \n\n            <\/div>\n            <div class=\"metodo_servizio--dx\">\n                                \n                                            <div class=\"metodo_servizio--item-list\">\n                                <div class=\"metodo_servizio--ico\" style=\"background-image:url('')\"><\/div>\n                                <div class=\"metodo_servizio--domanda\"><p>AI is playing a major role in UX Design.<\/p>\n<\/div>\n                                <div class=\"metodo_servizio--risposta\"><p>The opportunity opens up for designers to co-create with AI, integrating a new collaborative intelligence into their processes, a new sparring partner to interact with.<\/p>\n<p>At HT&amp;T Consulting we are experimenting, evaluating opportunities and risks, testing linguistic models and making our AI know-how available to you during the traditional research phase. We test AI, for example, in the benchmarking or competitor analysis phase, in the design of proto-personas or in the drafting of sketches for user journeys, always taking into account limits and possible biases.<\/p>\n<\/div>\n                            <\/div>\n                        \n            <\/div>\n        <\/div>\n    <\/div>\n    <\/div>\n<\/section>\n\n\n\n\n\n<!-- AGGIUNGERE CLASSE .icoinline al blocco da avanzate gutemberg editor per avere le icone affiancate al testo -->\n<!-- SECTION -->\n<section  class=\" whitesection htt-wrap-linea-separazione\" style=\"\">\n    <div class=\"htt-container\">\n    <div class=\"htt-linea-separazione\"><\/div>\n    <\/div>\n<\/section>\n\n\n\n\n\n\n\n<div class=\" whitesection\" style=\"\">\n    <div class=\"htt-container \">\n    <div class=\"htt-generic-text\">\n        <div class=\" htt-grid htt-grid--2  htt-grid--colgap-40\">\n            <div class=\"htt-generic-text--col\">\n                <h3>Why should you invest in UX?<\/h3>\n            <\/div>\n            <div class=\"htt-generic-text--col\">\n                <h4><\/h4>\n                <p><p>Because creating positive and intuitive user experiences allows you to:<\/p>\n<ul>\n<li>Increase customer satisfaction and loyalty thanks to a memorable user experience.<\/li>\n<li>Reduce customer care and assistance costs thanks to a &#8220;frictionless&#8221; user experience capable of preventing errors and uncertainties.<\/li>\n<li>Reduce development costs by bringing previously tested solutions into production.<\/li>\n<li>Minimize the possibility of creating inadequate solutions through direct investigation with users, thus revealing people&#8217;s true needs.<\/li>\n<li>Obtain SEO benefits because by offering a positive experience we lead to greater user engagement and a higher position in search engine results pages.<\/li>\n<li>Increase visitor conversions<\/li>\n<\/ul>\n<\/p>\n            <\/div>\n        <\/div>\n    <\/div>\n    <\/div>\n<\/div>\n\n\n\n<!-- SECTION -->\n<section  class=\"block-banner-citazione htt-banner-citazione whitesection\" style=\"\">\n            <div class=\"htt-container\">\n                <div class=\"banner-cit testoscuro\" style=\"background-image: url(https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/ux_ui_10.webp);\">\n                    <h4>Design is really an act of communication, which means having a deep understanding of the person with whom the designer is communicating.<\/h4>\n                    <!-- <p>Donald Norman<\/p> -->\n                    <p>Donald Norman<\/p>\n                <\/div>\n            <\/div>\n        <\/section>\n    \n\n\n\n\n<!-- SECTION CASE HISTORY -->\n<section  class=\"htt-case-service-correlati  \" style=\"\">\n    <div class=\"htt-container\">\n        <!-- TITLE SECTION -->\n        <div class=\"htt-case-service-correlati--title\">\n            <h4>They may also interest you:<\/h4>\n        <\/div>\n    <\/div>\n    <div class=\"htt-container\">\n\n    <ul class=\"htt-card--tag\">\n\n                                            <li>\n                                        <a href=\"https:\/\/www.htt.it\/en\/services\/conversion-design\/\">Conversion Design<\/a>\n                                    <\/li>\n        \n                                        <li>\n                                        <a href=\"https:\/\/www.htt.it\/en\/services\/social-media\/\">Social Media<\/a>\n                                    <\/li>\n        \n                                        <li>\n                                        <a href=\"https:\/\/www.htt.it\/en\/services\/media-plan-2\/\">Media Plan<\/a>\n                                    <\/li>\n        \n                                        <li>\n                                        <a href=\"https:\/\/www.htt.it\/en\/services\/lead-generation\/\">Lead Generation<\/a>\n                                    <\/li>\n        \n                                        <li>\n                                        <a href=\"https:\/\/www.htt.it\/en\/services\/seo\/\">Search Engine Optimization<\/a>\n                                    <\/li>\n        \n        <\/ul>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n\n\n<!-- SECTION CASE HISTORY -->\n<section  class=\"block-case-history htt-case-service \" style=\"\">\n    <div class=\"htt-container\">\n        <!-- TITLE SECTION -->\n        <div class=\"htt-section-line-title\">\n            <div class='font-mono'>we talk about  ui\/ux design<\/div>\n        <\/div>\n    <\/div>\n    <div class=\"htt-container htt-grid htt-grid--3 htt-grid--colgap-40\">\n\n\n        \n        <!-- CARD ITEM -->\n        <div class=\"htt-card htt-card-vertical\">\n            <div class=\"htt-card--itemimg htt-cursor b\">\n                <a href='https:\/\/www.htt.it\/en\/case-studies\/human-company\/' title='Human Company - The new frontier of green hospitality.'><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"1400\" src=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/humancompany_01_hero@2x.webp\" class=\"attachment-full size-full\" alt=\"Human Company\" srcset=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/humancompany_01_hero@2x.webp 1400w, https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/humancompany_01_hero@2x-300x300.webp 300w, https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/humancompany_01_hero@2x-1024x1024.webp 1024w, https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/humancompany_01_hero@2x-150x150.webp 150w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" \/><\/a>            <\/div>\n            <div class=\"htt-card--itemtext\">\n                <p class=\"htt-card--cat font-mono\">\n                    <a href=\"https:\/\/www.htt.it\/en\/case-studies\/human-company\/\" title=\"Human Company - The new frontier of green hospitality.\">\n                        Human Company                    <\/a>\n                <\/p>\n                <p class=\"htt-card--abstract\">The new frontier of green hospitality.<\/p>\n                                    <ul class=\"htt-card--tag\">\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/web-analytics\/\">Web Analytics<\/a>\n                            <\/li>\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/aeo-geo\/\">AEO &amp; GEO<\/a>\n                            <\/li>\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/media-plan-2\/\">Media Plan<\/a>\n                            <\/li>\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/conversion-design\/\">Conversion Design<\/a>\n                            <\/li>\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/reporting-dataviz\/\">Reporting \/ Dataviz<\/a>\n                            <\/li>\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/social-media\/\">Social Media<\/a>\n                            <\/li>\n                                            <\/ul>\n                            <\/div>\n        <\/div>\n    \n        <!-- CARD ITEM -->\n        <div class=\"htt-card htt-card-vertical\">\n            <div class=\"htt-card--itemimg htt-cursor b\">\n                <a href='https:\/\/www.htt.it\/en\/case-studies\/foxy\/' title='Foxy - A new digital identity for Foxy.'><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"1400\" src=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/case_cover_foxy.webp\" class=\"attachment-full size-full\" alt=\"Foxy\" srcset=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/case_cover_foxy.webp 1400w, https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/case_cover_foxy-300x300.webp 300w, https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/case_cover_foxy-1024x1024.webp 1024w, https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/case_cover_foxy-150x150.webp 150w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" \/><\/a>            <\/div>\n            <div class=\"htt-card--itemtext\">\n                <p class=\"htt-card--cat font-mono\">\n                    <a href=\"https:\/\/www.htt.it\/en\/case-studies\/foxy\/\" title=\"Foxy - A new digital identity for Foxy.\">\n                        Foxy                    <\/a>\n                <\/p>\n                <p class=\"htt-card--abstract\">A new digital identity for Foxy.<\/p>\n                                    <ul class=\"htt-card--tag\">\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/conversion-design\/\">Conversion Design<\/a>\n                            <\/li>\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/integrations\/\">Integrations<\/a>\n                            <\/li>\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/media-plan-2\/\">Media Plan<\/a>\n                            <\/li>\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/ui-ux-design\/\">UI\/UX Design<\/a>\n                            <\/li>\n                                            <\/ul>\n                            <\/div>\n        <\/div>\n    \n        <!-- CARD ITEM -->\n        <div class=\"htt-card htt-card-vertical\">\n            <div class=\"htt-card--itemimg htt-cursor b\">\n                <a href='https:\/\/www.htt.it\/en\/case-studies\/pensarecasa\/' title='Pensarecasa - Pensarecasa.it: when furniture meets people.'><img loading=\"lazy\" decoding=\"async\" width=\"1400\" height=\"1400\" src=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/case_cover_pensarecasa.webp\" class=\"attachment-full size-full\" alt=\"Pensarecasa\" srcset=\"https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/case_cover_pensarecasa.webp 1400w, https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/case_cover_pensarecasa-300x300.webp 300w, https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/case_cover_pensarecasa-1024x1024.webp 1024w, https:\/\/www.htt.it\/wp-content\/uploads\/2023\/11\/case_cover_pensarecasa-150x150.webp 150w\" sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" \/><\/a>            <\/div>\n            <div class=\"htt-card--itemtext\">\n                <p class=\"htt-card--cat font-mono\">\n                    <a href=\"https:\/\/www.htt.it\/en\/case-studies\/pensarecasa\/\" title=\"Pensarecasa - Pensarecasa.it: when furniture meets people.\">\n                        Pensarecasa                    <\/a>\n                <\/p>\n                <p class=\"htt-card--abstract\">Pensarecasa.it: when furniture meets people.<\/p>\n                                    <ul class=\"htt-card--tag\">\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/conversion-design\/\">Conversion Design<\/a>\n                            <\/li>\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/data-warehouse\/\">Data Warehouse<\/a>\n                            <\/li>\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/integrations\/\">Integrations<\/a>\n                            <\/li>\n                                                    <li>\n                                <a href=\"https:\/\/www.htt.it\/en\/services\/ui-ux-design\/\">UI\/UX Design<\/a>\n                            <\/li>\n                                            <\/ul>\n                            <\/div>\n        <\/div>\n            <\/div>\n    <\/div>\n        <div class='htt-container htt-casehistory-homepage--all'><a href='https:\/\/www.htt.it\/case-studies\/' class='htt-btn-outline htt-btn-center'>Case Studies<\/a><\/div><\/section>\n\n\n\n<!-- SECTION -->\n<section  class=\"block-banner-mmet darksection\" style=\"\">\n    <div class=\"htt-container htt-talk-idea\">\n        <div class=\"htt-talk-idea--left\">\n            <p>Do you want to know how <strong>UX\/UI design<\/strong> can help you in your business?<\/p>\n        <\/div>\n        <div class=\"htt-talk-idea--right\">\n            <div class=\"htt-talk-idea--card\">\n                <h4>\ud83d\udc4b <br>Discuss it with                    Luca!\n                <\/h4>\n                                        <div class=\"htt-talk-idea--person\">\n                            <div class=\"avatar\" style=\"background-image: url(https:\/\/www.htt.it\/wp-content\/uploads\/2024\/09\/avatar_luca.webp)\"><\/div><p>Luca De Filippi<span>Head of Design<\/span><\/p>                        <\/div>\n                                                    <!-- <a class=\"htt-talk-idea--meet\" href=\"https:\/\/www.htt.it\/contatti\/\">Prenota un meet<\/a> -->\n                <a class=\"htt-talk-idea--meet\" href=\"https:\/\/www.htt.it\/contatti\/\">Book a meeting<\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<!-- SECTION -->\n<div class=\"bannerino-meet\">\n    <div class=\"bannerino-meet-close\"><\/div>\n                    <div class=\"bannerino-meet--person\">\n                    <div class=\"avatar\" style=\"background-image: url(https:\/\/www.htt.it\/wp-content\/uploads\/2024\/09\/avatar_luca.webp)\"><\/div>                <\/div>\n            \n\n    <!-- \n<div class=\"bannerino-meet--person\">\n    <div class=\"avatar\" style=\"background-image: url(https:\/\/www.htt.it\/wp-content\/uploads\/2023\/12\/avatar_giacomo.webp)\"><\/div> -->\n\n\n<p>Do you have an idea? Let&#8217;s bring it to life together!<\/p>\n\n\n        <!-- <a class=\"bannerino-meet--meet\" href=\"\">Prenota un meet<\/a> -->\n\n    <!-- <a class=\"bannerino-meet--meet\" href=\"https:\/\/www.htt.it\/contatti\/\">Book a meeting<\/a> -->\n\n<a class=\"bannerino-meet--meet\" href=\"https:\/\/www.htt.it\/contatti\/\">Book a meeting<\/a>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Experienced professionals at the service of your digital experience.<\/p>\n","protected":false},"featured_media":1337,"parent":0,"menu_order":0,"template":"","servicetype":[45],"class_list":["post-2096","servizio","type-servizio","status-publish","has-post-thumbnail","hentry","servicetype-design-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>UI\/UX Design - HT&amp;T Consulting .<\/title>\n<meta name=\"description\" content=\"User-centred UI\/UX design services that create intuitive, engaging digital experiences and improve customer satisfaction.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.htt.it\/en\/services\/ui-ux-design\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UI\/UX Design - 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